Christmas in Lugano starts with the lighting of the tree in Riforma Square. From that moment, the heart of the city becomes a bright village, bestowing opportunities for entertainment, musical performances, a market and surprises until the Epiphany.
From 30 November, the City will be transformed with Christmas lights, sounds and colours. The most beautiful festival of the year is celebrated with a children’s village, concerts, entertainment, the New Year’s Eve open-air party and many other events that will fill the city with the magic of Christmas up until 6 January.
COCA-COLA CHRISTMAS TRUCK
Sunday 22 December 2019
10:00 - 20:00 - Piazza Manzoni fountain side
Thanks to the initiative of the Società dei Mercanti of Lugano, the legendary Coca-Cola Christmas truck will be parked on the lakefront in front of the Piazza Manzoni fountain and will bring with it a multitude of gifts and numerous other surprises for the whole family. The presence of the likeable Santa bearded, panzone and red dressed man is also guaranteed. He himself became one of the symbols of Christmas thanks to the advertising campaign commissioned to the designer Haddon Sundlom in 1931 by the American Coca-Cola Company of Atlanta.
GREAT PRIZE COMPETITION
Christmas Competition of the Lugano Merchant Company: three prizes in prize vouchers each worth CHF 1'000.-, 500.- and 250.- and other prizes made available by the Merchants. You participate by filling in the postcards available in the affiliated stores. The draw will take place at the end of January 2020
Open all days
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