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Guided Shopping Tour

The canton’s capital of trend and fashion offers great shopping opportunities and a wide range of quality products in fashion, jewelers and opticians. Via Nassa is one of Lugano’s historical streets - its particular and sophisticated shops will fascinate you during your shopping.

The popular street is lined with boutiques ranging from Cartier to Louis Vuitton. Combining Swiss quality and customer care with prestigious Italian, French and Swiss brands, this best known pedestrian street with its select boutiques is ideal both for actual buying or just window-shopping. One cannot underestimate the history of those 260 meters of street, where in the past, the most important business and exchanges took place among fishermen and merchants.


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  1. Contatto

    Associazione Via Nassa
    Via Nassa 7 Casella Postale 5080
    6900 Lugano
    +41 91 921 38 04