DoDo

Lugano

DoDo is an Italian luxury charms brand founded in 1994. We were the first luxury brand to offer composable, high-end jewellery to a broader unisex audience by combining playful aesthetics and expressing a personal message. Our product combines sustainably sourced precious metals and stones, high-end artisanal know-how, and the creativity of Italian design.

A DoDo piece is more than a simple jewel. Every charm tells a story that conveys a personal meaning or celebrates love, luck, freedom, and friendship. Our talking charms carry strong emotional and sentimental significance for the person who wears them. Their anti-conformist style and upbeat philosophy appeal to all generations from millennials to baby-boomers

DoDo is present in Europe, the Americas, and Asia through a network of 50 retail stores and franchises, and over 500 authorized dealers.

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